Partly Platform for OEMs

Next-generation parts commerce

Build and scale a thriving OE parts and accessories aftersales commerce program.

Our buyer-first philosophy

Make it super-easy for buyers to find the right parts

Sell where your customers are
Help them find the correct car, fast
Guarantee they buy the right parts

Convenience wins market share.
Leverage advancements in machine learning and AI to provide a modern, intuitive buyer experience for independent mechanics.

This is next-gen parts commerce.

Introducing Partly Platform for OEMs

Learn how aftersales and P&A e-commerce managers can leverage Partly’s flexible, modular parts infrastructure.


B2C experience

B2B trade portal

EPC processing

Building blocks for a successful parts and accessories aftersales program

Fitter-first experience

More independent mechanics choose and recommend genuine parts when it’s the easiest option.
We've developed a parts commerce experience alongside mechanics to understand their workflow, requirements and nuances.

Structured, e-commerce ready data

OE Build Sheet data are known for being accurate, but difficult to navigate online. Leverage your data to meet the expectations of buyers.

We've built the platform to structure and standardise this data.

Part type classification

Repair jobs categorisation

Collision severity

Part recommendations

Fully customisable headless commerce

Leverage the latest advancements in e-commerce architecture to build blazing fast B2B trade portal or B2C site.

Increased conversion - SEO advantages, faster page loading and improved CX directly impact traffic, conversion and retention of customers.

Flexibility - Innovate and rapidly adapt to customer needs by owning the look and feel of the site front end.

Scalability & reliability - a platform that grows with your business and will never bottleneck, even during peak trade periods.

Streamline operations - Unifying multiple back end systems removes bottlenecks and inter-team dependencies helping you move faster and remove redundancy.

Re-engage and build trust with vehicle owners outside of the warranty period

Maximise sales and revenue

Increase visibility of your site and personalise the buyer's journey.

Scale with confidence

Grow without limits and maintain peak performance.

Drive customer satisfaction and loyalty

Simplified shopping experience and blazing fast site.

Optimize team operations

Automate, integrate and cut down on costs.

Contact Sales

Putting together a RFP?
Speak with our experts first.

Ready to take your business to the next level?

We’ll help you scope considerations.

We’ll guide you through a working proof-of-concept in a short time.

We’re ISO27001 Certified.

Contact Sales
Tom McCullagh

GM OEM Commerce